corporate information - english
Telemundo was originally established in San Juan, Puerto Rico when our founder, Angel Ramos, decided to offer Puerto Ricans the highest quality newspaper, radio, and television in the island. As a visionary and media executive deeply committed to informing and entertaining the community, Mr. Ramos began the construction of a television station that would become part of Puerto Rico's heritage.
In April of 1953, Telemundo began the station's construction at the newspaper's building located in Old San Juan (Puerta de Tierra). The top of the line equipment was the best technology General Electric had to offer at the time; so sophisticated that GE sent its own engineers from Syracuse to help local engineers during installation. The equipment consisted of five moveable cameras, two microphone booms, and two control rooms. After months of testing equipment and settling all operations concerns, the much anticipated launch of Telemundo's WKAQ was set for March 28, 1954.
Telemundo created innovative entertainment and sports programs, and reported the news for the Hispanic audience. As the world changed, Telemundo became Puerto Rican viewers' window to the world; witnessing events like the 1968 World Series and Americans' first step on the moon.
In 1987, a group of television executives who shared Ramos' vision, passion, and principles, created Telemundo Group, Inc. With stations in Puerto Rico, Miami and New York, and affiliates in Chicago and Connecticut, the Telemundo Network was launched in the United States. The community Telemundo serves has grown exponentially, and Telemundo continues growing to keep pace with its needs.
Now, with 16 full and low power stations in the U.S., including Puerto Rico, 45 broadcast affiliates and over 800 cable and wireless systems transmitting its signal, Telemundo provides the highest-quality original programming in Spanish-language television and tackles relevant issues (immigration, literacy, health, education, domestic violence, and others) that affect the Hispanic community every day. Telemundo - with the support of its parent company NBC Universal - continues to carry out the mission of its founder for an ever-increasing community of viewers.
Today, Telemundo produces over 1,000 hours of original prime time programming a year from its production centers in Miami, Florida and Bogotá, Colombia, investing tens of millions of dollars every year to build an entire industry for the future, providing jobs to talented people across the nation and developing talent on and off the screen.
EXCELLENCE IN JOURNALISM
From its inception, Telemundo has been recognized for excellence in news broadcasting. Telemundo's news division is the source for news coverage for U.S. Hispanics. Its leading news programs, delivered by award-winning reporters and veteran anchors such as Pedro Sevcec, Maria Celeste Arraras, and Jose Diaz-Balart, make Telemundo the premiere source of information for Hispanics around the country, providing them with the local, national, and international news that matters and makes a difference to the community.
This tradition of excellence continues. In 2004, Telemundo made broadcast history as the only Spanish broadcast network to carry all three presidential debates in their entirety. In addition, the network's election-night coverage, anchored by Sevcec in cooperation with NBC News, set a new standard in Spanish-language TV.
SERVICE TO THE COMMUNITY
Telemundo connects with the community like no other network. Through its programming and campaigns such as El Poder de Saber - sister campaign to NBC's Emmy and Peabody award-winning The More You Know initiative, and other initiatives including Los Plateados Literacy Campaign, and Anita No Te Rajes' Viviendo en USA, The Telemundo Immigrant's Guide to the U.S ., as well as the NBCU secondary education grants program, Telemundo helps its audience gain access to important information and resources that have bettered their lives.
On April 1, 2009, Telemundo launched "?Hazte Contar!" (Be Counted), a national initiative designed to increase awareness of the 2010 Census among U.S. Hispanics and increase their participation in this significant national process. The campaign aims to create awareness among the U.S. Hispanic community about the Census process and promote community involvement as a means of gaining a more accurate representation of the U.S. Hispanic population. A large digital component will serve as the ultimate resource for information on the 2010 Census via Telemundo.com. Under the slogan "We Count," Telemundo's youth channel, mun2, will join the campaign to provide its viewers with valuable information about the 2010 Census. Telemundo has also joined important community organizations like LULAC, MANA and the United States Hispanic Leadership Institute (USHLI) to take the Census message directly to local communities. In addition, the network has joined with education experts Young Minds Inspired (YMI) to present the "?Hazte Contar!" campaign in classrooms across the country via virtual lessons designed to raise awareness and motivate young people to participate in this national process.
In October 2007, Telemundo and mun2, its cable channel and the preeminent voice for Latino youth, launched "Vota Por Tu Futuro" (Vote for Your Future), the networks' national non-partisan Hispanic voter registration campaign. The mission of "Vota Por Tu Futuro" is to increase the number of Hispanic voters by educating, registering and inspiring Hispanics to exercise their power and voice through voting in the 2008 presidential election. In a strategic approach to reach U.S. Hispanics, Telemundo and mun2 embarked on a first-ever media-driven campaign to implement a multi-platform initiative through broadcast, cable and the Internet. Through its cable network, mun2, "Vota Por Tu Futuro" focuses on motivating and mobilizing young Latinos in the U.S., who constitute the fastest-growing segment within the Nation's Hispanic community.
Telemundo's commitment to the community includes protecting the environment and informing viewers about the upcoming transition from an analog to a digital broadcast system. Alerta Verde is Telemundo's on-air Green initiative. The initiative is integrated into the network's hit news magazine show "Al Rojo Vivo" hosted by Emmy award-winning anchor Maria Celeste Arraras. Alerta Verde aims to give practical tips to viewers on how to live a life in harmony with the environment and to raise awareness about Global Warming and the importance of saving the environment. Alerta Digital is a national public service awareness campaign sponsored by a company-wide network, which educates its viewers on the upcoming digital television transition. With Natalia Villaveces (Nitido) as its spokesperson, the campaign premiered on Sunday, February 17, 2008 and served as the countdown to the switch from an analog to digital broadcasting system nationwide in 2009.
Telemundo has also created partnerships with organizations like The White House Initiative on Educational Excellence for Hispanic Americans, the American Heart Association, the National Center for Missing and Exploited Children, and Mexican Cultural Institute, among others, which have been extremely successful and embraced by the community. Telemundo also served the television industry through one of its most innovative educational programs, Taller Telemundo ; offering Hispanics a remarkable opportunity to be trained in writing and acting and giving them a better chance to break into the television industry.
Through community initiatives like these and by maintaining its cutting-edge position in entertainment, sports, and news programming designed by and for the Hispanic community, Telemundo has established itself under President Don Browne as the benchmark for Spanish-language television. It sets the industry standard by attracting the best on-screen and behind-the-scenes talent. Two of the most powerful companies in the world, NBC Universal and General Electric, understood Telemundo's vision and the importance of the Hispanic audience to the economic future of the U.S. Their strong commitment and resources have further established Telemundo as the expert on U.S. Hispanics and has positioned the network as the major industry player in its space.
TELEMUNDO COMMUNICATIONS GROUP, INC. Fact Sheet
Telemundo Communications Group, Inc. is the parent company of:
- Telemundo Network Group LLC Provider of programming to Telemundo Television Stations.
- Telemundo Television Studios, LLC Provider of certain originally produced content to the network.
- Telemundo Group, Inc. - A subsidiary of Telemundo Holdings, Inc. which holds the ownership interests in the Telemundo television stations.
- Telemundo Cable - Composed of Telemundo Internacional, covering Latin America; mun2, a cable network that celebrates the lifestyle of all U.S. Latino youth; and Telemundo Puerto Rico, a U.S. cable network for the US Puerto Rican community.
142 markets (93% of total Hispanic TV Households)
Telemundo owns:
- 15 Full-power stations in the U.S.
- 1 full power station in Puerto Rico
- 9 Low-power stations in the U.S
- 36 broadcast affiliates
- Nearly 684 cable & wireless systems
Telemundo and its subsidiaries employ approximately 1,800 full-time employees.
Senior ManagementDon Browne, President
Jacqueline Hernández, Chief Operating Officer
Ron Gordon, President, Telemundo Stations Group
Patricio Wills, President, Telemundo Television Studios
Marcos Santana, President, Telemundo International
Javier Maynulet, Senior Vice President, Finance & Chief Financial Officer
Derek Bond, EVP Studios & Broadcast Operations
Johanna Guerra, Senior Vice President, News
Jorge Hidalgo, Senior Executive Vice President, Sports
Peter Blacker, Executive Vice President, Digital Media & Emerging Businesses
Alexandra McCauley, Senior Vice President, Human Resources
Millie Carrasquillo, Senior Vice President, Research
Anjelica Cohn, Senior Vice President, Business Affairs
Mike Rodriguez, Senior Vice President, Telemundo Sales
Alfredo Richard, Senior Vice President, Communications and Talent Development
Headquarters2290 West 8th Avenue
Hialeah, FL 33010
(305) 884-8200
Alfredo Richard
Senior Vice President, Communications and Talent Development
(305) 889-7599
Alfredo.Richard@nbcuni.com
Michelle Alban
Director, Corporate Communications
(305) 889-7585
Michelle.Alban@nbcuni.com
Mike Rodriguez
Senior Vice President, Telemundo Sales
30 Rockefeller Plaza
New York, NY 10112
(212) 664-7417
Michael.Rodriguez@nbcuni.com
Marcos Santana
President, Telemundo Internacional
2745 Ponce de Leon Boulevard
Coral Gables, FL 33134
(305) 889-7960
Marcos.Santana@nbcuni.com
